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Shawn Layden, President and CEO of Sony Computer Entertainment America, talks about Playstation TV at the Sony Playstation press conference on the eve of the annual E3 video game extravaganza in Los Angeles, California on June 9, 2014 where Microsoft and Sony grappled for the hearts of hard core gamers whose devotion could determine whether Xbox One or PlayStation 4 rule console play and Internet Age entertainment. The rival console makers aimed squarely at hard-core video game players in grand press briefings, unveiling blockbuster titles and touting content or opportunities only available on their respective systems. AFP PHOTO/Frederic J. BROWN (Photo credit should read FREDERIC J. BROWN/AFP via Getty Images)